Where Is Yumble From Shark Tank Today?

When the world suddenly locked down in response to the COVID-19 virus, many folks found themselves unable to sit down and enjoy a meal at their favorite restaurants. Confined to their homes, people began ordering food in at previously unseen rates. The food delivery market more than doubled during the pandemic, which means that delivery has grown by a factor of three since 2017, per McKinsey&Company.

A number of entrepreneurs have attempted to involve themselves in the delivery business, and some have tried their luck at securing an investment on the hit series "Shark Tank." However, the sharks have often been hesitant to bite. When Salted appeared on "Shark Tank," the health-focused ghost kitchen delivery service failed to secure an investor after its lofty pitch for $500,000. Spoonful of Comfort, a business that allowed consumers to ship care packages of soup and cookies to their loved ones around the country, also drew skepticism from the sharks. But one delivery service, Yumble, had better luck with the tight-fisted investors.

Did Yumble deliver on Shark Tank?

David and Joanna Parker founded Yumble after the couple realized how difficult it was to fit healthy food into their family's hectic schedules (via CNBC Prime). The company sent pre-made delicious and nutritious meals directly to your home. Consumers could choose from nearly two dozen different dishes, all of which were catered toward a child's palate, and could order up to 24 individual meals a week.

David and Joanna asked the sharks for a $500,000 investment, which would come with a 4% share of Yumble. Both Mark Cuban and Kevin O'Leary felt that the food delivery market was oversaturated, and decided not to invest in the company. Several other sharks were interested in investing, but guest shark Bethenny Frankel agreed to invest the full $500,000 and wanted a 15% share. Rohan Oza lowered that down to 12%, and also enlisted Lori Greiner to be his partner in the investment. Frankel, in an attempt to undercut the newly formed power duo, slashed her original offer to $500,000 for 6%, which the Parkers readily accepted.

Yumble in the years since Shark Tank

In a 2021 interview with Forbes, Joanna Parker reveals that though Frankel seemed enthusiastic about her investment on "Shark Tank," the businesswoman never completed the deal. Nevertheless, Yumble found other investors and was able to continue growing.

Despite Parker giving an in-depth explanation of Yumble's expansion plans in the aforementioned Forbes interview, it appears that the company has since been purchased by another food delivery service. If you go to the official Yumble Kids website, a message pops up, which reveals that the company recently ceased production, in December of 2022. They were bought out by Dibz Kidz, which has subsequently rebranded itself as Yumble. The company still abides by a set of values that are similar to those of the original Yumble — namely, getting meals into the mouths of busy kids. However, the current Yumble lunch box offerings are primarily filled with snack foods and are seemingly less health-focused than the original brand's products.