Chipotle's New Merch Includes A Holder For All Your Stolen Napkins
Have you been grabbing approximately 100 Chipotle napkins with each burrito bowl? You're not the only one — and the company has noticed. It's selling a branded napkin holder to hold your stolen stack. Apparently, Chipotle napkin thievery is an extremely common crime — at least enough to inspire the company to get in on the joke, thanks to the virality of the joke on platforms like TikTok.
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According to a press release issued by Chipotle, the chain is now selling its very own cactus leather napkin dispenser with an embossed chile on the front — one specifically designed to keep in your car. (The dispenser itself can attach to your car's sun visor for easy access.) You can buy it on Chipotle's merch site for $30, and it comes with a free entree — so no need to try out those Chipotle ordering hacks that are probably too good to be true.
More new Chipotle merch
In addition to its embossed napkin dispenser, Chipotle will also release new merch in anticipation for the winter holiday season. Starting November 30, fans of the Mexican food chain can order from its line of "Mystery Tees." Per Chipotle's press release, the company invited four independent designers to create their own T-shirt art, all inspired by Chipotle itself. That being said, there's a catch: you won't know which shirt design you'll get until you open your package at home.
For those interested, customers can get a sneak preview by checking out the designers' profiles. Small Talk Studio experiments with botanical illustrations, while Sebastian Curi makes colorful, blocky illustrations reminiscent of the Allegra art style. Julia Dufossé digitally airbrushes zany, retro images — think 80s food ad on hallucinogens. Finally, Jasmine Sehra is drawn to bubble letters and palm trees. Your Chipotle tee might look like something you got from the boardwalk.
You may not know what the shirts will look like, but you can be sure each one is made with organic cotton. They cost $25 each and you can buy two per order (it's a limited-edition capsule collection, after all).