Where Is Ice Age Meals From Shark Tank Today?

The paleo diet follows a few strict guidelines regarding what its followers can and can't eat. According to Mayo Clinic, fruits, vegetables, fish, lean meats, and eggs are allowed. However, the diet restricts the intake of grains, legumes, and dairy. Chef Nick Massie was inspired by the paleo diet's "transformative effects on my own health and well-being," as he writes on the Ice Age Meals website, leading him to begin blogging in 2012 and eventually found Ice Age Meals in 2014. The website describes the meals as "fresh-frozen," meaning that the company freezes each meal when the meal is at its freshest. 

A couple of years after starting the business, Massie knew that he wanted to expand. To obtain more funding and further develop the paleo frozen meal company, Massie approached the investors of "Shark Tank" for some help, hoping to become one of the show's biggest food wins.

The Sharks were unimpressed with his presentation

In Season 8, Episode 2 of "Shark Tank," Ice Age Meals founder Nick Massie sought a $1 million investment in exchange for a 10% stake in his company. He presented the sharks with a poem and a chalkboard demonstration to showcase the lineup of paleo diet frozen meals inspired by "The Diet of the Cavemen." Massie described the company as "a billion-dollar business," insisting that he modeled his own company after Amy's Organics, a brand specializing in frozen vegetarian ready-to-eat foods.

Though Massie stated that he hoped to expand his paleo business into grocery stores (just like Amy's), he had not yet achieved that goal. However, when pressed for more details regarding his company's value, Massie struggled to find the exact words necessary to convince the sharks.

None of the Sharks were willing to take the risk, and ultimately, Massie walked away without an investment. Despite the lack of interest from the investors, Massie wasn't ready to give up on his business, so he continued making and selling his products after the show, determined not to become one of the "Shark Tank" food fails.

Massie pursued his business on his own

Despite the lack of interest from the sharks, Nick Massie pushed forward with Ice Age Meals. However, the company hit a rough patch in 2022. In October, Massie shared on his Ice Age Culinary blog that the business's 2021 taxes showed a loss of nearly $500,000. Because of this, the kitchen closed on November 11, 2022. He wrote, "After 8 years of providing high-quality frozen meals delivered to your door, we are on the cusp of closing our doors. But, with your help, there's hope!" He went on to ask for help from fans of Ice Age Meal, informing them that it had 60,000 meals already stocked and would make another 32,000 before the kitchen officially ceased operation. If the company sold enough of these meals, it could pay off some of its property locations and hopefully continue the business.

Ice Age Meals managed to push through the hardship. On January 1, 2023, Massie shared yet another blog post detailing his plans for the business moving forward. While he planned to continue shipping paleo frozen foods to Ice Age Meals customers in the United States, he also began offering virtual cooking classes through Ice Age Culinary. His 21-Day Culinary Challenge taught folks how to make 21 paleo-friendly recipes in 21 minutes or less. Those looking to participate in the challenge can sign up on the Ice Age Culinary website. If you'd prefer to taste-test Massie's food before learning to cook it, you can still order a variety of meals through Ice Age Meals.

Ice Age Meals now has more products

Ice Age Meals now offers more than just frozen meals. You can buy grass-fed beef jerky, with size options ranging from a four-pack of 2-ounce bags up to a whopping 48-pack "Big Bag," with prices ranging from $39.99 to $719.99. Another new item is its line of spice blends. If you want to cook your own meals instead, you can now buy the company's Gaga Garlic, Super Radical Rib Rub, Lemon Pepper Love, or Cheechako Tako. Each spice blend is priced at $17.99, and if you can't decide between them, you can buy the sampler pack with all four for $59.99. There are also a few non-food merch items, including a t-shirt, a hoodie, and a mug. 

Of course, you may be interested in what Ice Age Meals is known for: frozen meals. With the company's Build-a-Box feature, you can choose your own meals in quantities of 10, 20, 30, or 60. Each box offers free shipping (except for the 10-meal box, which has a $24.99 shipping cost). The meals include options such as lemon pepper chicken with cilantro lime rice, double-smoked brisket with purple sweets, and pork carnitas with salsa and yams. The prices of each meal range from $14.99 to $21.99. And if you don't want to decide for yourself, there are sampler packs — such as "The Top Ten," "Nick's Picks," and "I Only Eat Birds" — to make it easier for you.